You have just written the best blog post you have ever done before and you hope that someone will read it. Odds are that you have done this one time or another but don’t feel bad as we have all done it. Have you ever wondered how the big named blogs get their readership? It isn’t from waiting for hope to kick in, most of them have a plan.
Next time a site catches your eye and you notice it across all your social media try to dissect it and figure out how they do it. Once you get a plan in place you can have your post spread like wildfire across your social media just like the pros do it. There is no right or wrong way to do this but here is some of what I do when I put a post on this site.
You will notice the social share buttons on the bottom of every post on this site. This is a free WordPress plugin called Sociable.
In the plugin you have the choice of after the post or a skyscraper. I don’t like sites with social buttons on the side. I am not going to move my mouse up to the right or left to share content. I also want to give the user something to do after they read my post. After I post the blog post I will usually go across and hit each button and post it on the social networks. This takes a total of 5 minutes.
I also have an automated system in place. Most of it is done through the rss feed. When I set up a post it automatically goes out to my email newsletter list using Aweber. When setting up in Aweber there is also a place to send to the Twitter account I have associated with that account. There is also a place to have it send to your Facebook fan page. This is two places less that you have to put your message in manually but I do it anyway. I usually do this right away and when the rss feed catches it will post it a few hours later.