I am always amazed at good photo’s. I try to think about what people see and think when they look at them. I have to say that I see things a little different when it comes to photos. Look at these two photos below. You may think what beautiful balloons, or what beautiful mountains. The second picture you may be saying what beautiful clocks. The two pictures may be totally different but they are the same. Can you figure it out? Can you see what I see?
My answer is 50 people using smartphones. I bet that wasn’t the answer you were thinking. My next thought is how can I get my website into their pockets. Think about it a second if you were an operator of a hot air balloon wouldn’t you need a smartphone for weather updates, reservation changes etc.
The woman on the cliff is probably taking a picture with her smartphone. So are the people that are in the hot air balloons. There could be up to 75 people that have a smartphone in this picture.
The photo on the right is a city picture with people hustling around. They need smartphones to stay connected. You can even see the guy in the blue shirt on the right using his. Now my question is what are you doing to get your business into peoples pockets.
Is your address on your website for local searches? If you are a local store do you have Google Maps embedded on your site. Are you using Schema mark up on your pages? Do you know what Schema markup is?