Last night at our Affiliate Summit Meetup we got to talking about newsletters and one of the people mentioned that they are getting charged a lot of money. When I brought up the subject that they should delete their unsubscribers because it would cut down on the amount of people on the list and cut down on the amount of money they would be paying each month I got a few funny looks. I then went on to explain how to do it, then it dawned on me that this could help others so here it is.
You no longer need these email addresses so all they are doing is counting against your total number of people on your list. Aweber charges you for your unsubscribers and here is how you cut them off and get back to the real list that matters.
How You Save Money On Aweber
Log into Aweber and click on the List you want to remove your unsubscribers. This is either in the drop down box or under List Stats.
Click Subscribers on the top menu bar and hit search.
There will be a dropdown on the next screen that says View Segment, scroll to the part that says unsubscribed. The list of your unsubscribes will appear, you may have to scroll down the page to see them. On the right hand side you will see a checkbox that says erase. This will highlight all your unsubscribes and click Save on the bottom.
That is it you have just deleted the people that have unsubscribed from your email list. Simple.
Todd Farmer says
Great suggestion, Vinny.
I don’t quite understand how they charge for contacts you can’t send email to, the same way they charge for those you can contact.
But, then again, you can send unlimited emails to those still in your list, so I guess they have to make money somehow – and this may be one of those simple loopholes that us users can utilize to keep costs down.
They charge you for people that you have acquired I guess. Really stupid if you ask me. I have about 10 unsubscribes in my history on Aweber so it is not really an issue but for some people it is. At our last meetup we had a guy that had over 2000 people unsubscribed that he was paying for EVERY MONTH.
TJ Philpott says
Great tips here I was NOT aware of as far as Aweber charging for even those you can’t send emails to!
Nice to know I have a bit of ‘control’ over my costs!
Thanks for the ‘heads up’ and the cost savings!