Attending Conferences To Expand Your Business

Are you wondering why your business has been flat or even worse been falling off lately? Maybe you need to go to a conference and make some new connections. We just got back from Shareasale’s Think Tank and it was a great event. We met so many new bloggers I could fill my Rolodex twice. (Think I just dated myself) Below is a list of some conferences that can help your business.

Looking to network and learn about various aspects of business, marketing, and technology? Here are over 80 conferences and events to choose from in 2015!
I will be speaking again at Affiliate Summit. Talking about automation and social media tools. Probably one of my favorite subjects. Odds are you saw this post because it was automatically shared to social media. Click above to see the agenda.
If there’s one thing that every business owner craves and seeks, it’s more time. There never seem to be enough hours in the day to cross everything off your to-do list, strategize for

Mobile is here whether you like it or not. For years I had a site that was older guys that barely knew how to operate a computer and now even that site traffic has exploded with mobile. If your site isn’t ready for it you are losing out.

Using a mix of its own data and third party data, mobile ad personalization platform AppLovin is predicting that nearly 30 percent of Cyber Monday transact
YouTube mobile traffic now accounts for 50% of the views on YouTube. The site is also seeing an increase in overall viewer watch time by 50% per year.
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Sending Site Visitors Through Your Sales Funnel

So Vinny set up his photography site and figured people would run over and click on the photos and buy prints. Sounds good in theory but it doesn’t work that way. Sometimes you have to point the user and tell them what to do on your site. If you check your internal search stats and see people typing in the same thing over and over this would tell you that you have a problem.

A few months back I was noticing the same search term in my search box. It was “Where is Vinnys photo” or “where is Vinnys Sunset Photo”. Needless to say Vinny had a problem or I should say a broken sales funnel. I did not guide the visitor through the site as well as I could be. Then I listened to a Smart Passive Income podcast where Pat explained about having a “Start Here” button.

I placed the start here button on Camerawe.com and now the user gets directed to the most popular page on my site which also starts the sales funnel. As you can see that section of the site gets 60% of my visitors. No one at all clicks on the buy prints. They are not coming to the site to buy prints but to look at photos. If they see a photo that strikes them they will pull out their credit card and buy. The best place for that to happen is by using the start here link in the navigation.

sales funnel start here button

Sales have increased as well as people are browsing through more pages on the site. Traffic is up probably because my bounce rate went down by a large margin. Even though bounce rate is no longer as useful as it once was the search engines see that my bounce rate went down and the organic traffic has gone up.

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Speaking at Author Marketing Live

Vinny O'Hare at author Marketing live graphic

Just putting on the finishing touches to our presentation for Author Marketing Live. Debbie and I are doing a presentation called “Fast & Easy Ways To Find True Fans & Rabid Readers with Social Media” which I have to say I am quite proud of.

I have about 4 or 5 tips that will help authors save time when using social media while building a fan base that will want to read their books. While I can’t say exactly what these tools are I can say that it will be a sold out audience and we are prepared to have authors sitting there with their eyes wide open and writing down the tips we are giving them.

It will be my first time in Cleveland unless you count the 2 minutes I spent there changing planes once. If you are going to be there I look forward to seeing you, please come up and say Hi!

If you waited to long and didn’t get a ticket I suggest you follow the hashtag #AMLive14 as I will be tweeting from the stage. Well not really since I set up the tweets to go out last week.

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